Bringing Brands to Life Across Channels
As a Graphic Designer at Alpha Marketing, I worked across consumer, technology, and B2B brands, translating established identities into engaging experiences across events, digital marketing, sales collateral, and brand communications.
Agency life taught me how to move quickly, think across channels, and adapt creative solutions to different audiences while maintaining the integrity of each brand.
Sony Ericsson Open
Creating an Interactive Brand Experience
Working alongside Art Directors and the Creative Director, I helped develop Sony Ericsson’s presence at the Sony Ericsson Open, now the Miami Open.
I designed a life-sized Xperia interactive experience that invited attendees to engage with the brand for a chance to win prizes, while also contributing to the overall booth environment and supporting collateral for retail partner Best Buy Mobile.
The result brought together experiential design, technology, and consumer engagement in a memorable brand activation.
Sensus
Building a Consistent Brand System
For Sensus, I helped strengthen brand consistency across a growing range of marketing and sales communications.
I contributed to the development of brand guidelines, company templates, and digital advertising, working across teams to create a flexible visual system that supported both marketing and sales while maintaining a cohesive brand identity.
Big-picture thinker. Hands-on creative.
I’ve led teams, managed multimillion-dollar budgets, developed brand strategies, directed campaigns, and partnered with executives and cross-functional teams.
I’ve also never stopped designing.
That’s where I do my best work: connecting business strategy with creative thinking and turning ideas into experiences people actually want to engage with.